third party proof of performance

Verify execution of campaigns and projects
Validate customer spend
Automate manual tasks to increase efficiency and profitability
Provide transparency throughout the supply chain

Advertisers

POP Tracker provides real-time data from production to posting and removal. You know the exact status of your campaign and know precisely when units have been posted, down to the minute, all from your desktop!

Agencies

POP Tracker automates, centralizes and simplifies many of the complex and time consuming aspects of OOH campaign management, enabling agencies to deliver superior service at a reduced operational cost.

Media Vendors

POP Tracker provides real-time proof of execution and eliminates the need to email images to clients. Installers upload the data in the field instantly & easily for all parties to review and approve, saving significant time and effort.

Print Facilities

Printers integrate into the POP Tracker platform keeping advertisers, agencies and media vendors updated with production approvals, printing status and shipments in real-time!

Retail

POP Tracker is currently used by major brands to provide an automated project management solution for new construction & rebuild projects. Teams collaborate in our simple and easy to use system.

More...

POP Tracker's technology has many more uses! Our clients manage maintenance, cleaning and advertising projects for bike share programs, street furniture, convenience stores and more. Have an idea? Let us know how we can help build your business.

Advertisers

POP Tracker was developed to assist advertisers and their agencies manage national OOH advertising campaigns through creative approval, production and posting.

Agencies

POP Tracker automates, centralizes and simplifies many of the complex and time consuming aspects of OOH campaign management, enabling agencies to deliver superior service.

Media Vendors

POP Tracker’s platform simplifies the process of providing real-time performance data and eliminates inefficient email communication with clients.

Print Facilities

Printers integrate into the POP Tracker platform to keep media teams updated with production approvals, printing status and shipments.

Retail

Our technology is currently used by major brands to provide an automated project management solution for new construction & rebuild projects.

POP Tracker's technology is used to manage maintenance, cleaning and advertising projects for bike share programs, street furniture, convenience stores and more.

We help over 350 clients Track media and retail assets

We need true third-party measurement that isn't a surrogate with data provided by the same partner. POP Tracker provides important data to verify that advertiser media is performing as expected and this increases confidence in the OOH industry.

POP Tracker injects production and posting measurement the OOH industry needs. At Showtime, it is critical our advertising material is in market on time and looking great. POPT ensures that our media plan is executed with precision.

"POP Tracker delivers a highly valuable solution to the OOH industry. Their service connects at the height of campaign excitement when data transfer should be in real time. Being able to connect our internal Lamar POP systems and data directly to the POP Tracker platform puts our data in the agency's hand in a way email, spreadsheets and drop boxes could never accomplish. All parties involved are able to spend more time working with clients on driving ROI from their OOH investments and less time moving data and images around in spreadsheets and email."

We use POP Tracker to monitor and maintain over 600 on street locations. Access to thousands of organized images with time, date and GPS stamps is critical for compliance. The mobile app provides route mapping and saves significant time for crews in the field. POP Tracker is a very valuable addition to our business.